Undercharging is Killing Your Cleaning Business...Here's How to Fix It.

Let’s rip the Band-Aid off:

If you’re still pricing low to “get clients,” you’re not building a business — you’re building a burnout machine.

New cleaners fall into this trap all the time.
You’re new. You want the work. So you set low prices and hope it turns into “momentum.”

Except it doesn’t.

What you actually create is a business that’s:

🚫Underpaid

🚫Overworked

🚫Full of nightmare clients

🚫Draining you dry...mentally and financially

❌ Low Pricing = Low Perceived Value

Think cheap prices make you look helpful?

Nope. They make you look desperate.

Clients don’t trust cheap. They abuse it.

The bargain-hunting clients? They’re the ones who:

• Ask for “just one more thing” every single clean

• Flake on payments

• Constantly compare you to someone “cheaper” down the street

• Nickel-and-dime your worth — and still expect gold-level service

  
  

These people don’t respect your business.
They don’t respect your time.
And they sure as hell won’t respect your boundaries.

⏱ You’re Not Charging for Everything You Do

Let’s be real: cleaning is only part of the job.

You’re also:

• Driving

• Buying supplies

• Scheduling

• Following up with clients

• Doing admin work

• Paying for tools, wear and tear, apps, ads — the list doesn’t end
  

If you’re not pricing to cover all of it, you’re not in business — you’re paying to work.

🧠 Underpricing = No Time, No Profit, No Growth

When your rates are too low, you’ve got to book way more jobs just to survive.

That means:

• Rushed work

• No time to improve your business

• No margin to take a break

• No energy to even think straight
  

This is how you wake up 8 months in wondering why you’re exhausted, behind on bills, and ready to quit.

🔁 Growth is Impossible Without Real Pricing

If your long-term vision includes:

• Hiring help

• Expanding services

• Taking on higher-end clients

• Buying better tools

• Actually taking time off…
  
  

Then you need rates that support all of it.

Low-ball pricing might get you a client today
But it kills your chance at a real, scalable business tomorrow.

👊 Want Clients to Take You Seriously? Price Like a Pro.

Pricing isn’t just numbers. It’s a boundary.

It's how you teach people to respect your time — or walk all over it.

When you price with confidence:

✔️ You attract clients who don’t argue
✔️ You stop apologizing for your worth
✔️ You protect your schedule, energy, and peace of mind
✔️ You get room to breathe and actually grow

And no — you don’t need to “wait until you feel ready” to do this.
You need a system. You need clarity. And you need the guts to stick to it.

🎯 Want Help? I Made This For You.

Most cleaners are losing money every single week — not because they’re bad at cleaning, but because they’re bad at pricing.

If that’s you, stop winging it.

🎁 Download Flat Rate Confidence ... my free pricing mindset guide for cleaners who are done guessing and ready to charge what they’re worth.

Inside, you'll learn:

• Why hourly pricing is keeping you stuck

• What flat-rate pricing actually means

• A simple mindset shift that helps you quote with clarity and confidence

It’s the first step toward building a cleaning business that pays you what you’re worth.

Click here to grab it and start pricing like a real business:

👉 Download Flat Rate Confidence Now

Final Word:

Stop undercharging and over-delivering.
You’re not a bargain bin...you’re a business.

The sooner you own that, the faster everything gets easier:

✅Better clients

✅Better margins

✅Better energy

✅Better growth

Price with confidence. And don’t look back.

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For over 30 years, Trisha built and ran her own successful cleaning business, handpicking her schedule and consistently earning $5,000+ a month—all while working part-time as a solo cleaner. Now, she’s here to help you do the same! Whether you’re just starting solo or already have a small team, Trisha’s vast experience can help you grow your business and boost profits without adding more hours. She'll teach you how to avoid common mistakes new cleaning business owners make and run your business profitably from day one. With over three decades of experience, learning from Trisha is the fastest, most reliable way to launch or scale your thriving cleaning business!